Bally wins ‘Genius’ ranking after new site launch with eCommera

Why eCommera

Bally chose eCommera to manage the implementation of Salesforce Commerce Cloud (formerly Demandware) because of their extensive experience in deploying the software, their strong track record for rapid delivery and the trading support offered by the Services team.

eCommera designed and launched eight sites for Bally. The responsive sites gave Bally global coverage with localised sites for the UK, Switzerland, France, Germany, Italy, Europe, the US and an international site to serve all other markets. In addition to delivering a global presence, the new sites quickly won industry recognition, rising in rank from number 46 on L2’s Digital IQ Fashion Index to number 4, giving the Bally site a “Genius” ranking.

The creative team at eCommera did a great job. They were able to produce a design that not only reflected the Bally brand but that was also aligned to the Salesforce Commerce Cloud product. Utilising the eCommera wireframes made the design process quick and easy to implement.

Kirsty Garrish, Global eCommerce Director, Bally