“Innovation” is often touted as a way for retailers to stay ahead of the curve and outdo their competitors in an increasingly competitive environment. But is it really the answer – the new retail superpower?
To find out, we surveyed 500 European fashion retailers on how well they are delivering on the fundamentals of retail – from delivery on promise to peak trading – as well as the extent to which they are driving innovation in their business.
Download the full report to uncover the key findings, such as:
- Many retailers are still struggling with the fundamentals - for instance only 78% of orders are delivered to the consumer on time
- In spite of this, many retailers view innovation as a priority, planning to invest an average 12% of revenue into innovation initiatives this year
- Innovation is not easy and there are several barriers - for example 50% are struggling with time and resources for their innovation projects